Opening sequence credit analysis

analysis of the opening sequence to the film "se7en":


0:00 - film begins without a credit on the screen.

0:03 - The Production company of the film appears in a small sized, white font that appears to jitter on the screen very slightly. This establishes the mood and genre of the film by displaying correlated features of the film which are obsession and insanity.

0:05 - The producers name appears in a small white font on a black background in the same format and size as the production company, the writing is reveresed at first and then flips to the readable way/format. This has the same effect as the first credit and continues to establish genre and show the audience what type of film they are about to watch as it also has a jittery effect on the credit which emphasises non stability and insanity.

0:10 - The Writer of the film appears after a black wipe fades accross tghe pages of a book for added effect which allows us to infer that he wrote the film. This is in the same format as the above credits and still emphasises insanity, however this credit does not last as long as the others, this is to prepare for the quick succession of the fast paced clips that follow it.

0:13 - One of the film stars names appears in the next credit, with a larger space between the first and second name of the actor, and the whole name flashes as it appears, these effects are to emphasise the actor as he is a well known actor that is recognised as being very talented, which adds suspense to the film. The font and colour remain the same as previous credits for consistancy. Also an image very quickly flashes within the credit appearance, adds to the sense of the film being unstable and about somebody whos insane.

0:18 - Another actor of the film appears in the next credit but without the large space in his name, but the flashing effect has been retained from the previous actor credit. this is to slightly emphasise the actor however not as much as the first due to him being the main character/subject of the film. Font and size have are the same for consistancy

0:23 - The name of the film appears in much larger font which changes in correlation with the soundtrack. 0:30 - Random name of somebody involved in the film appears

0:33 - Random name of somebody involved in the film appears however this time not on a black background but with action of the insane persons book as the background.

0:38 - Random name appears of somebody involved in the film

0:41 - Random name appears of somebody involved in the film

0:46 - 2 Random names appear of people who are involved in the film

0:54 - 3 random names appear of people who are involved in the film

0:58 - 3 random names appear of people who are involved in the film

1:03 - 3 random names appear of people who are involved in the film

1:10 - Casting crew names appear

1:16 - persons name repsonsible for music appears

1:20 - costume designers name appears

1:24 - editors name appears

1:25 - production designers name appears

1:36 - director of photographys name appears after a longer peiod of waiting from the last credit due to more film clips being inserted for added effect of horror and insanity.

1:39 - co producers names appear

1:43 - co executive producers names appear

1:50 - executive producers names appear

1:53 - writer of the film appears

1:58 - producers names appear

2:05 - director appears

all of the credits involved in the opening sequence of the film "se7en" are all in the same format of text and are all white, however there are differing sizes of text to emphasise certain credits to the audience for various desired effects. there is a general pause of around 3 - 6 seconds between each credit appearing which is fairly consistant. the inconsistancies in the text sizes and appearance times however are perhaps in correlation with the idea of the film of insanity and unstability. some of the credits appear in white text on a black background, however there are some exceptions to this that are:

- "richard Rowntree's" credit appears on a film clip as the background
- one of the credits appears on a brownish background.

the credits all fully emphasise the idea of insanity and horror due to being quite mysterious, they have a jittery effect placed on them that means they move around on the screen slightly and look scratched and un polished(not perfectly designed). this type of sequence was designed by Kyle Cooper.